September is a great time to advertise hunting leases. According to HowStuffWorks, Inc., today’s economic slowdown has caused a boom in cheap, quality leases. Many 2009-2010 leases have become far more affordable and new hunts have opened up as landowners attempt to generate more revenue on their rural properties. Various hunting seasons typically open during this month such as deer, waterfowl, turkey, small game and more, depending on state laws. Your publication can create a unique offering for landowners to host their advertisements in highly visible classifieds during open hunting seasons.Ad/Promotion Ideas:
• Create a special section booklet featuring various hunting seasons, local information and organized lists of classifications.
• Launch a self-promotion series for local landowners to list their ads for leasing their property to hunters. Organize lease offerings by duration, type of game, weapons allowed, size of party or limit of hunts.
• Publish a feature on hunting which includes ads for gear, weapons, licenses and more, in addition to lease listings.
Share your experiences!
Have you ever tried running a special hunting lease promotion? Was it successful? Do you have any suggestions for others? Post your experiences as a comment and let’s increase ad sales together.
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