With the influence of music video games, a growing number of kids are picking up musical instruments. Recently, Fender and the musical education organization Little Kids Rock conducted a survey which showed that 67% of musical instructors questioned had an increased enrollment in guitar lessons that they believed was based on music video games. An expanding interest in playing instruments opens up music-related advertisement opportunities for your publication.Ad/Promotion Ideas:
• Create a special area for those buying or selling musical instruments.
• Contact local music teachers to advertise their services.
• Make a section to promote local area musicians along with live shows.
Share your experiences!
Have you tried targeting musical instruments in your paper? Was it successful? Have you seen positive response in your area? Post your experiences as a comment and let’s increase ad sales together.
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